General News

Supermarket giant Coop Denmark has recently announced plans to bring vertical farming to its Irma stores through a partnership with Germany-based InFarm. Its plans to introduce InFarms technology to 35 supermarket stores over the next few months, comes after a successful 2019 pilot. InFarm is one of the many agtech startups out there using vertical …

Coop Denmark and InFarm are partnering to bring vertical farming to supermarkets near you Read More »

It’s not unknown that labels on food packaging and the descriptions on food menus can influence a consumers preferences and tastes. For example, a number of research and studies have provided proof that consumers prefer plant-based products over vegan or vegetarian ones meaning the more that startups and companies offer meatless options, the more they …

Why do consumers prefer the plant-based label to vegan or vegetarian? Read More »