Marketing

Innovation warms up in the infant formula market

The Plant Base by Foodbev Media Issue 5: Plant-based in a bottle We are proud media partners of Foodbev Media who recently launched their brand new magazine, The Plant Base.  Thanks to our collaboration, you can get a 20% discount on all subscriptions using our code: EATAD20. You can either buy previous editions of the …

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Interview with Victor Guimil from One More – Balance Drink

We recently interviewed Victor Guimil, Co-Founder and COO at One More – Balance Drink. What started as an anti-hangover drink evolved to a multifunctional drink that can help with concentration and recovery from physical activities. This healthy and low in calories drink option received a modern and fresh rebranding reflecting the company’s personality.   Where …

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Industry lobbying and communicating the hard things about animal agriculture with Irina Gerry

We are excited to renew our media partnership with Red to Green for Season 3!  Red to Green is a Podcast dedicated to providing content on sustainable food innovations, founded and hosted by Marina Schmidt. What sets Red to Green apart from other food tech podcasts is that instead of adopting the more common approach …

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The best current digital marketing strategies for restaurants

It seems pretty obvious to say, but restaurants arent having the best of times right now, are they? With Covid ravaging the hospitality industry competition between establishments has never been more fierce. Nevertheless, in our latest post for you Food Entrepreneurs we have pooled together some of the best marketing initiatives to differentiate your restaurant …

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Tips & tools for new D2C ecommerce businesses amid covid19

Covid19 will be forever changing retail, and with increasingly more people confined to their homes, there has been a surge of interest for companies to switch to online. Opening of new revenue streams, the reaching of new consumers and affordable marketing strategies are only some of the benefits going online offers young companies during this …

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BLOG: 6 startups embracing D2C e-commerce & winning

We have seen some radical changes in the way people shop over the past few months. The dynamics to getting food on the table have altered dramatically, with long-queues, self-distancing rules and empty shelves, the shopping experience has become a nightmare for most, with many turning to online grocers for help. Direct-to-consumer (D2C) services are …

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6 startups embracing D2C e-commerce & winning amid COVID19

We have seen some radical changes in the way people shop over the past few months. The dynamics to getting food on the table have altered dramatically, with long-queues, self-distancing rules and empty shelves, the shopping experience has become a nightmare for most, with many turning to online grocers for help. Direct-to-consumer (D2C) services are …

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The rise of specialized online retailers as covid drives DTC sales

Well-known e-commerce and wholesale channels like Amazon and Alibaba are bracing for a new spike in competition from consumer brands that offer higher quality and more specialized products through their own online retailers. Since the outbreak of  COVID-19 direct-to-consumer sales are experiencing a drive in sales, and will be for the foreseeable future. So why …

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